With the evolution of the internet, technology has become the most in-demand resource. The futuristic lifestyle that you have imagined has started creeping into the daily lives of people. Today, Google Assistant, Siri, Amazon Echo, etc are used widely.
Increasing demand of Voice Search
Voice search refers to the technology which lets you speak directly into a device to search something on the internet. Your phone or computer uses audio technology to recognize what you are saying with excellent precision. After searching the web through Website design Wellington, your device will then deliver the results to you orally.
Based on the trajectory of voice search’s popularity, it has become the future of internet searches. It shows how the capacity of this technology can dominate the search engine industry. It offers various benefits and convenience. This technology helps you search the internet via SEO NZ without having to pick up your device and type in your query. This capability provides you with extra time and an opportunity to do other things while searching, like reading a newspaper, watching a TV series, or cooking dinner.
How Does Voice Search Affect Rankings?
Due to its growing demand, search engines like Google have started placing a higher emphasis on this technology. They mostly focus on how voice search can improve your user experience, as it is considered as the forefront of search engine optimization. Voice search has started the transition from keyword-based queries to more natural searches. The SEO NZ strategies can determine the search intent of the user and provide them a single result.
Ways to Optimize your Voice Search
With the enhanced competition in the search engine industry, you can start optimizing your website design Wellington as soon as possible. It helps you provide a headway that further lets you to get one step ahead of your competitors. However, voice search and website SEO are completely different.
There are certain ways that helps you optimize your website for voice search including the following:
Quickly load your website – Google prefers websites that load quickly. Thus, to increase your chance of being the top result in voice searches, ensure your website is responsive and works well on mobile devices, has optimized images and compressed files, utilizes website caching, and reduces server response time.
Write the way that you speak
Users are more likely to use natural language when conducting voice searches. In other words, they will be talking in complete sentences instead of choppy, keyword-laden phrases while using the technology. You can ensure long-tail keywords to ensure that you match their voice search queries that sound more natural in the content you post on your website.
Create a Featured Snippet
Devices only read out the top result whenever while conducting a voice search. It guarantees that Google will read your content to the person searching. A featured snippet is basically considered as the position zero in SERPs. Due to this, it appears above the organic search results to quickly answer a person’s query.